Facebook aims to crush Snapchat with augmented reality

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Facebook signalled a major push into augmented reality and launched a VR app for communicating with friends at its F8 conference yesterday. As mentioned in the beginning, it simply taking the whole social networking experience to the virtual reality level. Frames Studio is an online creative editor that allows people to design frames that can be used either as profile picture frames or in the new Facebook camera. Wearing a VR headset, in the form of a cartoonish avatar, can connect with friends in a shared virtual space even if they don't have a VR headset themselves. -- Be Yourself in VR It's easy to create an identity that represents the real you in Facebook Spaces. And that's where companies like Austin's Bold Metrics may have an opening to help people make avatars that match their real life dimensions.

Zuckerberg calls these applications primitive at the moment, but he's betting they'll take off by inviting developers to create apps for Facebook's in-app camera-rather than headsets or spectacles. Start with one of these options, then customize until it feels just right. After picking the one you want, you can customize it by changing your eye color, hairstyle and other features. It's all about being yourself. You can draw in the air with a virtual marker to create anything you can dream up, from a decorative hat to a handmade tic-tac-toe board.

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You can also pull in photos from your Facebook account and enlarge them on the screen. "You snap your fingers, and here's the board game", he said, motioning to the coffee table. It's a simplistic, laid-back VR environment where friends can chill and talk together while playing around with fun VR gadgets.

Facebook has announced Facebook Spaces, a Virtual Reality (VR) augmentation for its messenger service utilising Oculus Rift.

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If your friends don't have the costly Oculus setup, you can call them from your virtual world via Messenger, and they can see everything they're missing. Thereafter you can simply chat with your friends or spend time watching an unbelievable 360 video. Of course, there's a selfie stick too. We use cookies to improve your browsing experience.

However, this experience seems like a compelling piece of software for attracting people to VR who wouldn't ordinarily be interested.

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