Facebook confirmed to TechCrunch that they are now testing the new tool on a few public posts by Pages in the USA, at the moment. "This is running for a small set of people in the USA only", Facebook said in a statement provided to Techcrunch. We're told that it doesn't work like Reddit's downvotes, though. The test launched on Thursday with many users seeing the option to "downvote" in the comment section of posts.
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As the prime aim of designing the downvote button is to help Facebook receive feedback directly from users, downvote view counts are not being visible to users, as appeared in screenshots posted by social media strategist Christina Hudler in a tweet.
Even though it was cited by Bloomberg in 2016 that having a "dislike" button could give too much negativity in the Facebook world, isn't it better than looking like a Reddit wannabe? Either way, the option is sure to have a large effect on the discussions that take place on Facebook, and it's something users have been asking for for years. Through this feature, users can downvote abusive comments and register their complaints to the company.
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Facebook confirmed late Thursday it's conducting a brief test of the feature on a small set of English-speaking Android users. "Wish I'd trademarked it and "upvote" when came up with it", Reddit founder Alexis Ohanian said on Twitter after The Daily Beast broke the story that Facebook was experimenting with a "downvote" button. This feedback might not be useful for the post publisher but is useful for Facebook.
Still, Facebook created some confusion with the test feature by naming it "downvote". Facebook had then rolled out reactions for users in August 2015, which allowed them to express more than just like on a post. During June, which was Pride month, you could comment a post by giving it a rainbow flag.
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The info gleaned is not about giving a commenter feedback but giving feedback to Facebook.