Android Wear Might Be Rebranded To 'Wear OS'


I'm guessing Google will formally introduce Wear OS this coming May at Google I/O, and while I don't anticipate any hardware announcements at that time, I'm hoping and praying for a Pixel Watch this October alongside the Pixel 3.

Android Wear is pretty much at a standstill right now. The company might do away with the Android Wear moniker in favor of "Wear OS". Unlike its previous grey display background, the Android wear 2.8 now features a darker background display.

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While the only reasonable explanation for the logo change is that Google wants deeper Assistant integration, we do believe the change to Wear OS is a move by Google to try and de-associate wearables with Android.

It also looks from the new logo like there will be a keen steer toward Google Assistant as the centerpiece feature. Foremost amongst these is the limited success of the Android Wear platform.

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READ NEXT:Nordstrom purchases two startups in push into retail tech The Android Wear naming could also confuse consumers as it appears to imply a direct connection to Android. The user didn't mention in the post which Android Wear-powered smartwatch was being set up.

As such, this doesn't seem to mark the beginning of the end of Android or even Android Wear, but perhaps a way of separating the associations of the past - something that will be welcome news to the increasing number of fashion brands who have adopted the operating system for their wrist-wear and have no particular affiliation with Android. Not too long ago, companies were falling over each other in the rush to release to new wearables, but their numbers have diminished recently. That's obviously not to be confused with watchOS which is Apple's iteration of its mobile platform for its smartwatch. Without any official confirmation from Google, Wear OS remains unexplained for now.

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