Jackson will make the jump for the symbolic cleansing of the franchise and for charity.
On Monday, Jackson announced that he will jump into Lake Erie on June 1, a pledge that he had made a year ago should the Browns not improve on their 1-15 record from 2016. Unfortunately, the 2017 National Football League season was even worse as they failed to win a game all year.
On Monday Jackson announced that he's going to jump into Lake Erie on June 1, and for every member of the Browns organization that jumps with him he'll donate $100 to the fight to end human trafficking in northeast Ohio. I know me and I know these guys too well.
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Although Jackson's prediction that the Browns wouldn't go 1-15 was technically correct - because they went 0-16 - the Browns coach didn't try to use that as a loophole, which is definitely what I would have done.
Hue Jackson is a man of his word.
There were complaints from fans that Jackson jumping into the lake in June is not a punishment compared to jumping into the lake in January.
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"I don't like it", Jackson said in late December.
Here is Jackson, himself, making the announcement.
Jackson's goal is to raise a total of $15,000 for his foundation, which he established last summer to help combat human trafficking. I guess jumping into Lake Erie is a good start. Thus, Jackson will be jumping into the lake in June and will benefit his charity.
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Jackson also noted he is "hoping to cleanse ourselves of all the losing from the past two seasons" with the jump.